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Fashion Boxes and Bags

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Custom Fashion Packaging - Direct from Manufacturer - Boxes & Bags with Trendy Appeal by East Color

In the dynamic world of fashion, packaging is far more than a protective layer—it’s a powerful extension of a brand’s identity, conveying sophistication, quality, and values. Research suggests that one-third of a consumer’s purchasing decision is influenced solely by product packaging, making it a critical marketing tool . Iconic fashion houses like Gucci and Prada leverage signature packaging to create instant brand recognition and foster emotional connections with customers. At East Color, we craft bespoke fashion boxes and bags that elevate your brand, protect your products, and deliver unforgettable unboxing experiences. With over 28 years of expertise and a global manufacturing footprint, we are the trusted partner for luxury clients worldwide, including LV, Chanel, L’Oréal, and Estée Lauder.

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High-end Custom Packaging Solutions for Apparel, Footwear & Wallets

Packaging is more than a container—it can be the tangible embodiment of a brand strategy!

For clients that refuse to be ordinary, we create unforgettable experiences, making packaging a collectible work of art.

Stylish Materials for Fashion-Forward Packaging

The choice of materials is pivotal in creating packaging that exudes luxury and durability. East Color uses premium, sustainable substrates to deliver both aesthetic brilliance and functionality:
●  Imported Meteor Grey Touch Paper: This high-end paper offers a soft, velvety texture, providing a tactile experience that conveys elegance and exclusivity, ideal for luxury fashion clients.
●  Silk-texture Coated Paper: With its smooth, lustrous surface, this paper enhances visual appeal, making it perfect for retail displays and social media-worthy unboxing moments.
●  FSC-Certified Paper: Sourced from responsibly managed forests, ensuring sustainability without compromising quality.
●  Recycled Materials: Our use of 100% recyclable materials supports environmental responsibility, appealing to eco-conscious consumers.
These materials not only elevate the aesthetic and tactile experience but also ensure robust protection for fashion items, from delicate garments to high-end accessories.

Raw Material Selection

黑卡纸
Black paper
Gold and silver cardboard
Gold and silver paper
绿色触感纸
Soft touch paper
Specialty paper
Special paper
corrugated paper
Corrugated paper

Printing Technology

Scodix foil printing
Scodix foil printing
embossed hot stamping
Embossed hot stamping
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Embossed
Laser cutting
Laser cutting
Chatoyancy printing
Chatoyancy printing
UV printing
UV printing
Debossed
Debossed
Embossed
Embossed
Texture
Texture
EVA flocking insert
EVA flocking insert
Embossing
Embossing
Metallic Effects
Metallic Effects
Debossing
Debossing
Foil Stamping
Foil Stamping
Texture
Texture
Spot Uv
Spot Uv
Fashion Packaging

Advanced Surface Finishing Techniques

To create packaging that captivates, East Color employs cutting-edge surface treatments that add depth, texture, and brilliance:
●  Precise Die-Cutting: Enhances the delicacy and visual hierarchy of the gift box, revealing a glimpse of the interior product through precise cutting, and elevating the ritual experience of unboxing.
●  Lace Decorative Material: Imparts a romantic and elegant to the packaging, with delicate lace textures adding a haute couture feel, perfectly aligning with the luxury tone of fashion clients.
●  Custom LOGO Ribbon: Strengthens brand recognition by combining the silky texture of the ribbon with a custom LOGO, conveying exclusivity and meticulous attention to detail, while enhancing the gifting appeal of the packaging.
● Spot UV Coating：Highlights key design elements with localized glossy effects, adding tactile and visual contrast to make the packaging more dynamic and dimensional, thereby elevating the product’s premium feel.
● LOGO Embossing：Reinforces the brand imprint with a tactile three-dimensional effect. The subtle yet sophisticated embossing technique gives the LOGO a pronounced presence, conveying professionalism and quality.
● Gift Box Handheld Design：Combines aesthetics with functionality, offering convenience for carrying while maintaining the overall integrity of the gift box, providing consumers with a more convenient and premium experience.
These techniques ensure that your packaging stands out on retail shelves and in e-commerce unboxing videos, leaving a lasting impression.

Innovative Structural Designs

Our fashion boxes and bags feature structural innovations that blend functionality with elegance:
●  Magnetic Flip-top Box with Detachable Velvet Insert Tray: Offers a secure, luxurious closure system with a removable velvet tray, ideal for showcasing accessories or small garments.
●  Precision Jewelry Slots: Custom-designed slots ensure a perfect fit for jewellery pieces, enhancing presentation and protection.
●  Custom Hot-stamped Ribbons: Personalized ribbons add a bespoke touch, reinforcing brand identity and elevating the unboxing experience.
These features combine practicality with aesthetic appeal, ensuring your products are presented in a way that captivates customers.
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Boost Perceived Value with Branded Fashion Packaging

East Color’s fashion packaging delivers significant commercial advantages:
●  Enhanced Brand Recognition: Our 3D foil logos increase product recognition by 65%, making your brand more memorable in a competitive market.
●  Eco-certification: With 100% recyclable materials and EPC Platinum Certification, our packaging appeals to environmentally conscious consumers, aligning with industry trends toward sustainability (Plastics for Change).
●  Rapid Response: Premium prototyping in just 3-4 days, supported by an intelligent color calibration system, ensures quick turnaround without compromising quality.
These benefits enhance customer satisfaction, reduce environmental impact, and strengthen your brand’s market position.

Full-Color Printing for Fashion Branding

We leverage advanced printing technologies to bring your designs to life with precision and vibrancy
Technique Description
Scodix Foil Printing Precise, vibrant foil applications for stunning visual effects.
Embossed Hot Stamping Adds texture and depth, enhancing tactile appeal.
Laser Cutting Enables intricate cuts for unique packaging shapes.
Chatoyancy Printing Creates color-changing effects based on viewing angle, adding dynamism.
UV Printing Delivers durable, high-quality prints with vibrant colors.
Debossing Subtle, indented designs for an elegant look.
Foil Stamping Metallic accents for a luxurious finish.
Metallic Effects Shimmering details for a premium aesthetic.
Spot UV Glossy highlights for contrast and emphasis.
EVA Flocking Insert Soft, velvety interior for added protection and luxury.
Texture Various textural finishes to suit diverse design needs.
 
These technologies allow for unlimited personalization, ensuring your packaging is a unique reflection of your brand.

One-stop manufacturing process

Our nine-steps manufacturing process ensures precision, efficiency, and quality
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1.Communication of Customers’Need

We discuss your requirements, including product type, market positioning, and timeline, delivering a detailed project proposal.
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2.Creative Ideas

Our team generates innovative concepts through market trend analysis and ideation workshops, presenting creative proposals aligned with your brand.
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3.3D Prototype Design

Using 3D modeling software, we create prototypes to validate dimensions and functionality, delivering production-ready model files.
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4.3D Visual Effect Design

Visual effects are designed and validated to ensure aesthetic alignment with your brand.
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5.Structural Design

Engineers finalize die-cutting plans, material specifications, and blueprints for seamless production.
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6.Artwork Design

Print-ready files are prepared with precise color calibration, ensuring consistency in PDF/AI formats.
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7.Mock-up Sample

Physical prototypes are crafted using neutral materials to test structural integrity, provided for your evaluation.
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8.Printed Sample

Small-batch trials verify color accuracy and finishes, delivering finalized samples for your approval.
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9.Standard Formulation

We compile production files and quality control guidelines to ensure consistency in mass production.
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Fashion Packaging QA & International Logistics

Quality is paramount at East Color. Our inspection process includes:
●  Laboratory testing of materials and finishes.
●  In-process checks to maintain consistency.
●  Comprehensive finished product testing.
●  Options for client-side or third-party verification (e.g., SGS/BV).
Our logistics services ensure seamless delivery:
●  International Options: EXW, FOB, and DDP door-to-door tax-paid services, with 80% of our products exported to Europe, America, and the Middle East.

Applications Across the Fashion Industry

Our packaging solutions cater to various fashion segments:
●  Luxury Apparel: Elegant boxes for high-end garments, enhancing their presentation .
●  Accessories: Stylish bags and boxes for handbags, scarves, and belts, reflecting brand aesthetics.
●  Jewellery: Precision slots for rings, necklaces, and bracelets, ensuring secure and beautiful displays.
●  Footwear: Durable packaging for premium shoes, combining protection and style.
These applications showcase the versatility of our solutions, meeting the diverse needs of the fashion market.
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Why Choose East Color for Fashion Packaging?

Since our founding in 1997, East Color has been a leader in luxury packaging, operating four state-of-the-art production facilities in Dongguan, Yunfu (China), Vietnam, and Indonesia, spanning over 100,000 square meters with a workforce of 2,000. Our one-stop customization services—from concept design to global delivery—ensure seamless collaboration and unparalleled quality. We specialize in high-end fashion packaging that combines innovative design, eco-friendly materials, and advanced printing technologies, catering to the unique needs of the fashion industry.
Key Benefits
●  Brand Elevation: Our packaging enhances the perceived value of your fashion products, creating a sense of exclusivity and sophistication.
●  Product Protection: Designed to safeguard delicate items like clothing and accessories, ensuring they arrive in pristine condition.
●  Sustainability: 100% recyclable materials with EPC Platinum Certification align with consumer values, with 66% of luxury buyers prioritizing eco-friendly practices.
●  Global Reach: Our international production bases and logistics options (EXW, FOB, DDP) ensure efficient delivery worldwide.
●  Rapid Prototyping: Premium samples delivered in 3-4 days, supported by an intelligent color calibration system for precision.

Frequently Asked Questions (FAQs)

It makes sense that you'll have questions before you make a purchase of our custom mailer wholesale products. So, we've listed some of our most commonly asked questions below. Explore our FAQ section and then reach out to us if you have any remaining questions.
Specialize In Providing Innovative 
One-stop Paper Packaging Services For Global clients.
Full customization
Premium quality
Quick turnarounds
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EAST COLOR PRINTING PACKAGING CO.,LTD. (DONGGUAN) 
EAST COLOR PRINTING PACKING COMPANY LIMITED (HONGKONG)
EAST COLOR PRINTING PACKAGING CO.,LTD.(SHANGHAI OFFICE) 
EAST COLOR PRINTING PACKAGING CO.,LTD.(YUNFU)
GOOD COLOR PACKAGING CO., LTD.(VIETNAM)
PT EXQUISITE PACKAGING PRODUCTS (INDONESIA FACTORY)
Tel：+86-769-89260666 Ext 338
         +86-18675151404
E-mail：sales@eastcolor.com
                michelle@eastcolor.com

What's App: +86-18675151404

 
Copyright © 2019 EAST COLOR PACKAGING VIETNAM CO.,LTD Technical Support: Molan Network